This is part one of a three part series by guest blogger and ClickBank publisher Scott Tousignant on using Twitter to increase your ClickBank sales.
Part One: What is Twitter, and How Can It Help Your ClickBank Business?
Social media has quickly become the easiest and fastest method of generating targeted exposure for your ClickBank promotions. Participating in the most effective social networks, and using them correctly, will lead to an increase in conversions and boost your ClickBank sales.
With new social networking sites popping up every day, it can be difficult to determine which ones are worth your investment of time and effort. That’s why today, I’m going to make your life a bit easier. After spending thousands of hours in hundreds of different social networking communities and tracking where my traffic and sales are coming from, I can tell you without a doubt that Twitter has produced the best results for my business.
What Is Twitter, You Ask?
It’s hard to say, really. Twitter means different things to different people. To some people, it’s simply another form of a chat room, public instant messaging, or a virtual water cooler. To others, it’s a place to network with like-minded individuals, connect with customers, and attract joint venture partners.
The technical term that is often used to describe Twitter is ‘micro blogging.’ Each ‘tweet’ is a 140-character blog post. It’s quick and to the point. That’s part of the appeal to many Twitter users, which makes it important for you to understand that you need to provide value within each tweet that you make.
Why Should You Use Twitter?
Connect with Customers and Joint Venture Partners
Twitter allows me to build trust and enhance the relationship that I have with my customers. It’s one more way that I can erase any skepticism they may have in regards to my credibility and the value of my products.
Twitter has also become the easiest and fastest way for me to connect with industry leaders. There have been times where dozens of emails and phone calls failed to reach my prospective JV partner, but one simple tweet did the trick.
Increase Traffic to your Blog and Web Sites
When you are posting valuable content in your tweets and becoming a resource to your followers on Twitter, you can guarantee that they will be clicking on links in your profile and eagerly looking to learn more from you.
When you create a blog post, it is acceptable to announce it on Twitter. Having a catchy title and intriguing first few words of the post will increase click-throughs to your blog post. I recommend that you automate your blog posts to appear as tweets by using Twitterfeed.
Another example of leveraging Twitter is inviting your followers on Twitter to listen in on Webcasts where you are interviewing an expert in your niche.
Get More Incoming Links to your Site
Each tweet is its own unique page on the Web. When you include links to your blog posts, product review pages, or Web sites, you are receiving inbound links to each of those sites. Incoming links mean more traffic, both from direct visits and improved rankings in search engines.
Hopefully this post has given you a good introduction to Twitter and how it can help you grow your ClickBank business. In Part Two, I’ll show you the basics of getting started with Twitter, as well as the steps you need to take early on to be as successful as possible. Stay tuned!
Scott Tousignant of www.unstoppablefatloss.com harnesses the power of social media to help bring him closer to his goal of reversing the nationwide obesity trend by 2015. Connect with Scott by following him at www.Twitter.com/TheFitB